Client: Adarga
Project: Design, Video & Animation for Vantage Launch
Website: adarga.ai
We worked closely with Adarga to provide a substantial product launch for their flagship product, Vantage, consisting of a range of brand design, video production and animation.
The launch took place the leading Defence & Security event DSEI, with our designs for Adarga’s stand (see here) providing the perfect platform to host a packed-out audience.
Like most projects, we started with the brand, designing a sub-brand to sit alongside the primary Adarga identity, visualised in the form of a 3D cube that would enable multiple layers of visual communication as a consistent and own-able asset throughout the launch.
We produced a cinematic launch film for the product (see below), demonstrating key screens and capabilities within the Vantage product, all shot within an intelligence environment at Adarga HQ.
For the animations, we expanded on the integral cube asset to produce a ‘Rubik’s cube-style’ demo that explained the capabilities of the Vantage product in greater detail.
This animation proved invaluable, providing a rolling explainer presentation that could be viewed at any time throughout the event and beyond.
