Client: The English Olive Co.
Project: Logo & Branding, Website Design & Photography
Website: englisholive.co.uk
As the UK's first, and the world's most northernly commercial olive grove, we have taken great pride in working with the English Olive Co since 2023.
We have provided a range of creative support to bring this exciting new brand to life, from the name itself through to logo, brand, packaging & website design and supporting photography.
Starting with the name of the brand itself, we worked through a process of naming proposals, settling on ‘The English Olive Co’ – a name that carries confidence as the first commercial olive grove in the UK.
Our attention soon turned to logo design, with a playful approach to the 'O' of olive and descending letters to suggest the act of pouring. We then provided a wider brand identity and toolkit, before launching a website for the brand. A range of merch and products were ready soon after, which we photographed and added to the website in the form of an online shop.
Whilst our designs progressed, over 18,000 olive trees were planted, consisting of variants from Northern Italy that are more used to withstanding the cold, wet and occasionally frosty conditions here in the UK. One year on, the first olives from these trees have now been harvested.
It's a story that is generating a great deal of interest, featuring on BBC2’s Countryfile, across a range of national press, and with retailers from around the world already on waiting lists to stock the brand’s growing (quite literally) range of products. We can’t wait to see what comes next!
‘From our brand name, to our logo, website and photography, Studio Optic took care of all of this for our new business, brilliantly. Fantastic attention to detail, polished presentation and lovely to work with. They continue to support, update and add website content, and the wonderful feedback we are getting on our brand and website is down to them. A massive thank you from The English Olive Co.’
David Hoyles, Founder of the English Olive Co.
